Moodboard – Warm Vintage Feminine

Moodboards can be used to help portray the feeling of a business, sometimes they are incorporated into style guides (depending on the package you get from your designer). Basically, they give you a visual representation of the mood of your business.

In this series of blog posts I have taken a set of 3 values that a brand may have and used them to create a mood board that represents these. I have then taken it one step further, creating Designer Socials graphics, so you can see how taking the image style, colours and fonts and putting them together enhances the brand.

In this case the brand values are:

Warm
Vintage
Feminine

Imagery

Think walls covered in floral wallpaper and grandma’s doily’s, lace and fine detail with that old school charm of yesteryear. Roses and tea parties. With shades of pink and little hints of mint, peony’s and posies for that vintage chic.

Typography

With a feminine script font, clean and elegant. With sweet curved lines and clean edges so the words are easy to read for that nostalgic feel of ‘grandma wrote that’ [if your grandma had neat handwriting that is – but you get the idea]