Moodboard: Warm Vintage Feminine

Moodboard: Warm Vintage Feminine

Moodboard – Warm Vintage Feminine Moodboards can be used to help portray the feeling of a business, sometimes they are incorporated into style guides (depending on the package you get from your designer). Basically, they give you a visual representation of the mood of...
Limited Colour Branding

Limited Colour Branding

Colour use in your Branding   Have you ever noticed that the most effective brands use limited colours in their brand designs? Think about Virgin, Coca Cola, Ford, FedEx, Facebook… the list goes on.   What do they all have in common for their branding? Yep...
Fear and Design – what do they have in common?

Fear and Design – what do they have in common?

Fear and Design Now you may be wondering what fear and design have in common. Fear in the design process is a lot more common than you think, and it affects both the designer and the client. Fear from the client side is natural as you hand your brand over. You may be...
How to get cohesive branding on Instagram

How to get cohesive branding on Instagram

How to get cohesive branding… There is more to your brand than your logo. How your website and social media look, the way you speak or type (yep the way you write matters). What you share in Facebook groups or any other groups you are in; All impacts on how your...
Moodboard: Edgy Urban Street

Moodboard: Edgy Urban Street

Moodboard – Edgy Urban Street Brand Moodboards can be used to help portray the feeling of a business, sometimes they are incorporated into style guides (depending on the package you get from your designer). Basically, they give you a visual representation of the...
What is a Style Guide

What is a Style Guide

What is a Style Guide? I’ve mentioned Style Guides briefly in “Things to ask a designer when getting your logo designed” but I thought I would go into a bit more depth about them. So, what is a style guide? Basically, it’s a cheat sheet about your branding, with an...
Moodboard: Stylish Classic Masculine

Moodboard: Stylish Classic Masculine

Moodboard – Stylish Classic Masculine Business Moodboards can be used to help portray the feeling of a business, sometimes they are incorporated into style guides (depending on the package you get from your designer). Basically, they give you a visual representation...
Revamping a Brand | Ruby and Ash

Revamping a Brand | Ruby and Ash

Fran and I worked together recently to revamp her brand Ruby & Ash, giving it a facelift for 2020 and the new decade. Ruby & Ash make funky, fun but functional handbags and accessories using quirky fabric prints for customers who like bright colours and unique...
Sewing Pattern Tips | a designers perspective

Sewing Pattern Tips | a designers perspective

Do you ever wonder how sewing pattern designers have their patterns turned from words and images into the documents that you download? Here I give you some tips for creating your next PDF sewing pattern PDF and print patterns are easier to read and understand if there...
Designer Socials | what it is and how it works

Designer Socials | what it is and how it works

Designer Socials – What it is & How it works Are you interested in Designer Socials but don’t quite know what it is or how it works? Basically, Designer Socials aims to make your life easier, giving you ready to use images/graphics to simply post on your social...
Brand Consistency

Brand Consistency

Brand Consistency What is it? Brand consistency is using the same design elements for all your business materials. It consists of font choice, colour use and layout (text orientation, logo placement etc). The business materials I’m talking about are business cards,...
Your Logo Files

Your Logo Files

Have you had your logo designs and you’ve been given a whole heap of files that sound like another language to you?Like png, jpeg, eps, pdf, 300dpi, 72dpi etc!!!This is a quick rundown, a cheat sheet if you like, similar to what I provide my clients with for all logo...

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