How to get cohesive branding on Instagram

How to get cohesive branding on Instagram

How to get cohesive branding… There is more to your brand than your logo. How your website and social media look, the way you speak or type (yep the way you write matters). What you share in Facebook groups or any other groups you are in; All impacts on how your...
Moodboard: Edgy Urban Street

Moodboard: Edgy Urban Street

Moodboard – Edgy Urban Street Brand Moodboards can be used to help portray the feeling of a business, sometimes they are incorporated into style guides (depending on the package you get from your designer). Basically, they give you a visual representation of the...
What is a Style Guide

What is a Style Guide

What is a Style Guide? I’ve mentioned Style Guides briefly in “Things to ask a designer when getting your logo designed” but I thought I would go into a bit more depth about them. So, what is a style guide? Basically, it’s a cheat sheet about your branding, with an...
Moodboard: Stylish Classic Masculine

Moodboard: Stylish Classic Masculine

Moodboard – Stylish Classic Masculine Business Moodboards can be used to help portray the feeling of a business, sometimes they are incorporated into style guides (depending on the package you get from your designer). Basically, they give you a visual representation...
Revamping a Brand | Ruby and Ash

Revamping a Brand | Ruby and Ash

Fran and I worked together recently to revamp her brand Ruby & Ash, giving it a facelift for 2020 and the new decade. Ruby & Ash make funky, fun but functional handbags and accessories using quirky fabric prints for customers who like bright colours and unique...
Sewing Pattern Tips | a designers perspective

Sewing Pattern Tips | a designers perspective

Do you ever wonder how sewing pattern designers have their patterns turned from words and images into the documents that you download? Here I give you some tips for creating your next PDF sewing pattern PDF and print patterns are easier to read and understand if there...
Designer Socials | what it is and how it works

Designer Socials | what it is and how it works

Designer Socials – What it is & How it works Are you interested in Designer Socials but don’t quite know what it is or how it works? Basically, Designer Socials aims to make your life easier, giving you ready to use images/graphics to simply post on your social...
Brand Consistency

Brand Consistency

Brand Consistency What is it? Brand consistency is using the same design elements for all your business materials. It consists of font choice, colour use and layout (text orientation, logo placement etc). The business materials I’m talking about are business cards,...
Your Logo Files

Your Logo Files

Have you had your logo designs and you’ve been given a whole heap of files that sound like another language to you?Like png, jpeg, eps, pdf, 300dpi, 72dpi etc!!!This is a quick rundown, a cheat sheet if you like, similar to what I provide my clients with for all logo...
Colour Formats

Colour Formats

CMYK, RGB, HEX and Pantone are all different ways to define colour. But they also all have different uses so it is important to understand the difference between them.   CMYK is for Print It is a subtractive colour mode, white (the base) has no colour so the addition...
Fonts Matter

Fonts Matter

Fonts have feelings? Oh, I meant personalities. Are the font’s you use in your logo and branding telling the right story? Did you know the style of fonts you use can either add or detract from your overall brand story and values. Every business has a personality which...
Behind a Brand | Bowerbird Solutions

Behind a Brand | Bowerbird Solutions

Developing a Brand | Bowerbird Solutions Recently I had the pleasure of working with Miranda from Bowerbird Solutions on the branding for her new business. Bowerbird Solutions | Your Virtual Business Support – specialising in social media marketing, blogs, newsletters...

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